Executive Summary · Drug Policy Reform
Last updated: October 2026
The XandY Poll, 2023 (N = 1,527) and 2025 (N = 1,467)
plus The Psychedelic Five segmentation
How Americans think about psychedelics, and what moves them
The essential findings from XandY's national polling on this topic, condensed to one page for advocacy groups, communicators, and policymakers.
The numbers that matter
Three charts to remember
What the public thinks
- Misperceptions are common. A majority of U.S. adults have basic misconceptions, such as thinking psychedelics are addictive. Psychedelics are seen as less harmful than tobacco and alcohol, but more harmful than marijuana. Read more →
- Divided, with many undecided. Negative perceptions slightly outnumber positive perceptions, but uncertainty is most common. Only 3% of first-word associations with "psychedelics" are explicitly positive; mushrooms, LSD, nothing, drugs, and tripping make up three quarters of the answers. Read more →
- Five audiences, not two camps. Americans don't split into two camps on psychedelics. The five audiences each have different beliefs, support different policy, trust different sources, and need different types of communication approaches. Read more →
What moves them
- Medical access wins; legalization divides. Medical access, either by prescription or supervised administration, tends to have both the most support and the least opposition. Legal adult use tends to be least supported and most opposed. In Massachusetts, legalization lost 43 to 57. Read more →
- The reasons behind each side. Support is justified by scientific evidence, autonomy, ceremonial use, and therapeutic benefits. Neutrality and indecision are caused primarily by uncertainty and a lack of information. Opposition is triggered by the belief in significant harms to people and society. Read more →
- Who delivers the message. The most trusted sources of info are medical professionals and people with personal experience. Politicians rank last with everyone. Lived-experience voices are trusted by some and distrusted by others, so use them selectively, not universally. Read more →
What to do about it
- Start with research and therapy. The most productive starting points for action are permitting scientific research and therapeutic uses. Even a majority of the Opposed (63%) support allowing scientists to study psychedelics, which presents a rare opening. Read more →
- Focus on the undecided middle. It is optimal to focus communication efforts on the large undecided and neutral group. The Curious are the biggest movable audience, and they have the shortest distance to travel: attach substance to their positive feelings. Read more →
- Center trusted voices and take concerns seriously. Advocacy campaigns should center on the voices of trusted medical professionals and on patient success stories. For the wary, "done right" is the key to accessing their support; one-sided exuberance will immediately raise red flags. Read more →
Sources: The XandY Poll, November 2023 (N = 1,527) and April 2025 (N = 1,467), U.S. adults (18+): How Americans think about psychedelics · Americans' opinions of psychedelics and support for policy reform · Who is trusted for information · Most Americans overestimate the harms of psychedelics · What people think of when they hear "psychedelics" · The Psychedelic Five (2026) · Reflecting on Question 4 (2024). Contact: xandyanalytics.com/contact · XandY — the science of social momentum.